Website measurement

Your measurement choice.

Optional website measurement helps us understand which pages and workflows lead to useful product evaluations. You can allow or decline it using the controls at the bottom of these software pages.

What optional measurement records

When allowed, the site records page visits, trial and walkthrough CTA selections, tour starts and completions, pricing-calculator use, and form journey outcomes. It may attach an opaque visit and session identifier, the landing path, selected audience, CTA identifier, referring hostname, and allowlisted campaign labels.

Measurement does not record passwords, the prose entered in inquiry forms, raw URL query strings, full external referrers, arbitrary product records, session replay, or keystrokes. Operational rate limiting may use a request’s IP separately from the event ledger.

How it connects to an evaluation

When you allow measurement and follow a trial link or submit a walkthrough request, the allowlisted attribution can accompany the resulting trial or inquiry. Server records track creation, sample setup, meaningful product milestones, later-day return, teammate invitation, billing start, and sales disposition. These business records can exist even when optional browser measurement is declined.

Storage and retention

Optional identifiers and first-touch attribution use browser storage. The first-party event ledger retains raw events for up to 13 months. Operator reports show aggregate results and suppress small conversion cohorts. The existing GoatCounter service also supplies historical top-line website traffic counts when optional measurement is allowed on these pages.

Change your choice

Use “No thanks” below to stop optional measurement and remove this site’s stored visit, session, and attribution values. Global Privacy Control disables optional measurement when your browser exposes that preference. The app honors a measurement choice carried from a recognized marketing-site visit; browser storage is separate on the app and marketing domains.

Inquiries and product records

Contact details and messages submitted in the walkthrough form are stored separately so SafetySpire can respond to the request. Product account and operational records are handled separately from website measurement. This page explains the measurement feature; it does not replace your product agreement or a complete organizational privacy policy.

For a question or a request about your information, email dustin.briggs@safety-spire.com.